Running paid ads may lead to increased linking to your website, mentions of your website or brand, shares on social media, or more people typing your website directly into Google. The more of these things that happen the better your website will rank organically overall, and therefore you may ironically get better rankings for search […]

What Is Link Building? Link building is the practice of building one-way hyperlinks (also known as “backlinks”) to a website with the goal of improving search engine visibility. Common link-building strategies include content marketing, building useful tools, email outreach, broken link building, and public relations. Why Is Link Building Important? According to Google’s Andrey Lipattsev, […]

The HTTP status codes for your pages might not mean much to your users. However, they’re incredibly important for SEO and general website health. These status codes tell you what’s happening when browsers try to contact your website. They show when things go right and when things go wrong. Plus, they mean a lot to […]

There are various brands and businesses aware that SEO is necessary for their digital properties and for their business, and they will get the benefits from that SEO work being implemented on their behalf. There are two available SEO options, which are Shopify SEO and WordPress SEO. And you need to find out a platform that […]

Writing quality content should be a key aspect of every SEO strategy. But when is your content considered high-quality? And is this the same for your users as it is for Google? In this article, I’ll discuss what quality content is and how you can make sure your own content hits the mark. It will […]

How to Get More Visitors? Purchase Ads If you just purchase ads without a strategy, void of creativity, doing nothing to gain an edge, and ignore the process of multivariate testing, then you will be like everyone else (and it probably wouldn’t be considered growth hacking). But that’s not what we’re going to do. Here […]

Headings don’t just make the content on a webpage better organized and easier to read. They are also critical to good technical SEO. This refers to the search engine optimization (SEO) steps you take to make your website easier for search engine bots to crawl and index webpages (basically “read” the pages and categorize them […]

As of 2020, 35% of the internet runs by virtue of WordPress. That translates to about 455,000,000 active websites. It is considered the fastest growing web publication software. Naturally, the question “How to speed up WordPress site” comes up fairly often. As well it should. 47% of consumers expect a web page to load in 2 seconds or less. […]

In this article, you’ll find the best practices for optimizing your website speed. To this end, we’ll also show you how to run accurate and effective speed tests with some of the most powerful tools available in the market today. Why is Website speed important?  The speed of your Website has a tremendous impact on the […]

I love SEO. You love SEO. Everybody loves SEO. Right? But why? To find out, I asked some of the top SEO experts the reasons why they love SEO. Here were their responses. 1. The SEO Community “The people! Without the amazing wisdom shared by everyone in this community in person, in blog posts, and at conferences […]